Insights Relevancy is Everything: Rethinking Loyalty in an Evolving Consumer Landscape We’re not even halfway through the 2020s, but already it’s been a decade of unprecedented…Spencer SmithAugust 31, 2023
Insights Understanding Customer Experience Prioritization In a world that is increasingly adapting to better meet customer needs and expectations, many…Spencer SmithJuly 6, 2023
Insights Creating an Actionable Personalization Strategy Personalization has been a buzzword in the world of marketing for decades. What started with…Spencer SmithApril 21, 2023
Insights How to Build Your Digital Experience Strategy The global pandemic has heightened consumer expectations and accelerated digital transformation initiatives. According to recent…Spencer SmithJanuary 14, 2023
Insights Preparing Your Loyalty Strategy for 2023 Over the past three years, consumer behavior has evolved drastically. Buy online pick-up-instore, accelerated delivery,…Spencer SmithNovember 4, 2022
Insights Forrester CX North America 2022: Insights and Takeaways In late June, Forrester held its annual CX North America conference in the Music City:…Spencer SmithJuly 8, 2022
Insights 5 UX Analytics Methods that Provide Powerful Insights Expanding your methods for gathering and analyzing customer data can help you learn more about…Spencer SmithAugust 24, 2021
Insights Earning Your Data: Building Trust and Customer Loyalty Privacy is Changing The Marketing Data Landscape The topic of internet privacy and data transparency…Spencer SmithMarch 11, 2021
Insights Personalization in Shopping 2017 was a breakthrough year for personalized online shopping experiences. Through continued innovation in technology…Spencer SmithJanuary 9, 2018
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