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News
April 23, 2024

Demystifying eBay’s International Shipping Program

eBay's International Shipping program is designed to make the process of shipping to other countries as simple as doing so domestically. Instead of dealing with restrictions and customs paperwork, sellers…
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News
April 1, 2024

Flying High: The Rise of Pigeon-Powered Marketing

Three months ago, we began the year with a bold prediction: the future of marketing hinges on experience-driven strategies. In this new era, an unexpected form of audience engagement is…
Bold Orange
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Insights
March 29, 2024

The Impact of Generative AI on Search—and Where to Focus Now

Will ChatGPT finally be the platform to end Google’s reign?  It’s a question that’s been floating around since the rise of generative AI in late 2022—and it’s a fair one…
Andy Thomson
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News
March 13, 2024

Bold Orange Scores a Trio of Wins at AdFed’s The Show

The Advertising Federation of Minnesota (AdFed) is a non-profit, professional trade association that has served the Minnesota advertising community including agencies, advertisers, suppliers, and students, since 1906—and the Show is…
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Insights
February 15, 2024

Making the Most of Salesforce Marketing Cloud

When an organization makes the decision to invest in Salesforce Marketing Cloud, much of the focus is rightly on the implementation process. After all, setting up the platform correctly from…
James Vila
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News
February 9, 2024

Delivering Store-Level Marketing Insights for Red Wing Shoes

The Situation Red Wing Shoes—the premium safety and lifestyle footwear brand—relies on a network of nearly four hundred independently-owned stores to sell the company’s renowned products, exclusively. These dealers are…
Bold Orange
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Insights
January 29, 2024

A Bold Approach to Better Emails

13 best practices to help you drive stronger results. Email is an extremely effective channel for engagement—87% of brands say that it's very critical to business success—but it’s always evolving.…
Bold Orange
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News
January 24, 2024

Minneapolis/St. Paul Business Journal Names Spencer Smith as 40 Under 40 Honoree

Minneapolis, MN, January 24, 2024 — Bold Orange announced today that Spencer Smith, Vice President of Strategic Growth, has been honored as one of the Minneapolis/St. Paul Business Journal's 40…
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Insights
January 10, 2024

2024 Bold Predictions

The Customer Experience Foresight You Need to Stay Ahead   While 2023 didn’t deliver the levels of volatility we’ve grown used to since the start of our young decade, it…
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